Align your business with your values, goals, and capacity.
Trauma-Informed Business Support
You Deserve a Business That Supports You—
Not One That Burns You Out
Since 2020, I’ve built a sustainable, full-time business as a trauma-informed coach, offering coaching, courses, workshops, and a membership group. Has it been perfect? Absolutely not. Has it been worth it? YES.
With all the ups and downs of the past 5 years, I know firsthand what it takes to run a business that not only pays the bills but also honors your nervous system, your lived experience, and your capacity. Now, I help other helpers, healers, and entrepreneurs do the same.
Let me tell you all about it!
If you’re a trauma-informed or otherwise sensitive, thoughtful human, you're likely aware that online business advice can not only fall flat but also be harmful to both entrepreneurs and their clients.
Perhaps you’ve heard some of this advice before:
“Just push through the fear!” / “Get over your mindset blocks!”
⇨ This dismisses real nervous system responses like anxiety, freeze, or trauma-related fear. It assumes that resistance is just a mindset issue rather than a sign of deeper needs and beliefs.
✧.* Instead, I help clients recognize and work with their nervous system, using somatic tools and compassionate strategies to build confidence at their own pace.
“If you’re not making six figures, you’re not trying hard enough.”
⇨ This shames people for not hitting arbitrary financial milestones and ignores systemic, personal, and emotional factors that impact business growth.
✧.* I focus on sustainable, gradual success—helping you define what success looks like for you, not based on someone else’s version of success.
“Use urgency and scarcity to pressure people into buying.”
⇨ Tactics like “only 2 spots left!” (when that’s not true) or fear-based copy (“If you don’t buy this now, you’ll regret it forever”) manipulate people into making decisions out of panic, not alignment.
✧.* I teach ethical marketing that prioritizes trust, consent, and transparency, so your clients feel empowered, not pressured.
“Be everywhere, all the time, or you’ll be forgotten.”
⇨ This promotes burnout by pushing constant content creation without considering individual capacity or nervous system regulation.
✧.* I can help you craft a marketing strategy that works with your energy levels, so you can show up consistently without depleting yourself.
“Charge high-ticket prices or you’re undervaluing yourself.”
⇨ This assumes everyone has the same financial privilege and ignores the importance of accessibility. Pricing should be intentional, not dictated by status-driven norms.
✧.* I guide you to explore setting prices that feel aligned with your values and needs, while considering financial accessibility if that’s important to you.
“You have to niche down super hard or you’ll never succeed.”
⇨ While niching can be helpful, extreme pressure to hyper-niche can make people feel stuck, especially if they are multi-passionate or still figuring things out.
✧.* I help you explore your business direction with curiosity and flexibility, so you don’t feel boxed in or limited to only doing one thing.
My approach is different.
I don’t believe in pushing through anxiety, ignoring trauma responses, or forcing strategies that feel misaligned. Instead, I’m here to support you and your business in a way that meets you where you are, using trauma-informed and somatic-based practices to support your success without bypassing your lived experience.
How I Can Help You
I offer coaching and consulting for:
Business Setup & Foundations – Clarify your niche, structure your offerings, and build a strong, sustainable foundation.
Marketing & Messaging – Create aligned marketing strategies that feel authentic and supportive (not stressful or overwhelming).
Social Media & Visibility – Develop a social media presence that fits your capacity and comfort level while still reaching your ideal clients.
Nervous System-Aware Productivity – Learn how to work with your energy levels and trauma responses, not against them.
Course & Membership Creation – Develop sustainable programs that don’t require constant hustle.
Pricing & Boundaries – Set up business practices that honor your time, energy, and financial needs.
Problem-Solving & Decision-Making – Gain clarity on challenges and make aligned business decisions.
Long-Term Sustainability – Build a business that supports you emotionally, financially, and energetically
Lived Experience – I’ve navigated the challenges of running a small, service-based business while honoring my own nervous system and capacity.
Trauma-Informed & Somatic-Based – I integrate deep knowledge of trauma, nervous system regulation, and business strategy into our work together.
Custom Support – No one-size-fits-all advice. We tailor everything to your needs, values, and capacity.
Ethical & Sustainable Growth – I’ll help you create a business that is nourishing, not exhausting.
Why Work With Me?
The Logistics of Working Together
My coaching sessions are 60-minute private, virtual video calls hosted on Zoom. These calls may be recorded upon request if you’d like to revisit them in the future.
Sessions are booked on your schedule at a pace that works for you. Many clients choose to book calls each week, every other week, or monthly, depending on their needs.
After each session, I’ll send over a recap for you to review what we discussed, along with any next steps or goals we’ve set.
Each session is priced on a sliding scale of $150-200 USD depending on what works for your budget and financial access needs.
Training and Qualifications
In addition of being having the lived experience of being a trauma survivor, I am certified as a Trauma-Informed Coach through an ICF-accredited program provided by the organization Moving the Human Spirit.
Interested in taking their course? Use code “EMMY250” for $250 CAD off.
I am trained and certified as a Practitioner in the NARM model of working with complex trauma.
I earned my 60-hour Somatic Attachment certificate from The Embody Lab & completed the 24-hour Somatic Attachment Mentorship program as well.
Interested in taking a course with the Embody Lab? Use code “EMMY” for 10% off.
I completed the Integrative Somatic Parts Work Level One certificate class led by Fran Booth through The Embody Lab.
All of these trainings have helped me be the best trauma-informed coach I can be.
Perhaps what’s most important for this particular work is that I’ve been running my own business full-time as a trauma-informed coach since July 2020.
I have experience offering 1:1 coaching, group coaching, program programs, self-paced courses, live and recorded workshops, sales, a podcast, a blog, and thriving social media presence, and more!
Client Testimonial
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Client Testimonial •
“When I reached out for support from Emmy, I felt in the thick of a “messy middle” season of my life where things felt uncertain, hard, and like I was stuck or blocked in my business. Having a safe space to process what was going on with someone who understands was so incredibly helpful!
Emmy was great at asking questions to help me build more self-trust instead of trying to give specific direction of what I “should” do—which I really appreciate because I know that trusting myself is the ultimate goal.
After a couple months of working with Emmy consistently, I feel much more inspired about the direction I am headed. Before coaching, I felt like the uncertainty was crippling but now I see that I can handle whatever happens and feel much more confident in myself.
Having a place to process what I was feeling helped me feel less alone, feel like I could take bite-sized steps forward in my business, and helped me get some of my creative spark back after feeling like it had withered away.
Whether you’re feeling stuck personally or professionally, Emmy is a great person to have in your corner! As an online coach myself, this experience with Emmy reminded me just how much I like being coached and how much insight can come from someone reflecting back your blind spots.”
-Sarah Yudkin, Relationship Anxiety Coach
Who Is This A Good Fit For?
Trauma-informed business coaching is a great fit if you:
Are a new entrepreneur looking for guidance in setting up a sustainable, values-aligned business.
Are an experienced business owner facing challenges with growth, burnout, or misaligned strategies.
Want to market your work without pressure, manipulation, or exhausting social media tactics.
Struggle with anxiety, trauma responses, or nervous system dysregulation that impact your ability to run a business.
Are looking for practical, accessible solutions rather than a one-size-fits-all approach.
Value ethics, sustainability, and alignment over hustle culture.
Are struggling with imposter syndrome in business and endlessly questioning if you’re good enough.
Need help with clarity, decision-making, or problem-solving in your business.
This might not be the best fit if you’re looking for:
Someone to build your business for you (website design, branding, tech setup, etc.).
Quick-fix, high-pressure sales tactics that prioritize profit over people.
A rigid, step-by-step formula that doesn’t account for your lived experience and capacity.
Many of the people I work with have spent their lives believing that in order to be safe, they must caretake, people-please, and accommodate others before themselves. I’ve been there myself. In business, this can show up as undervaluing your work, over-giving, struggling with boundaries, or feeling guilty for charging for your work.
My coaching is designed to help you unravel these patterns and build a business that honors your work without requiring you to be endlessly productive or perfect.
Curious? Got questions?
Book a complimentary discovery call so we can chat more about your unique business needs at the link below:
